What’s One Win You Haven’t Shared Yet — But Should?

Last week, we dropped a truth bomb: The Hidden Cost of Canadian Modesty.

And damn, did it hit a nerve.

Our inbox? Full. Our DMs? Blowing up. Turns out, we’re all a little too good at hiding our traction.

So this week, we’re flipping the spotlight back on you.

No growth hacks. No pitch formulas. Just one question:

What’s a win you haven’t shared yet — but should have?

Because here’s the thing:

Startups live and die by visibility. But somewhere along the way, Canadian founders were told to keep their heads down. Be humble. Don’t overshare.

We call it being modest. But it often means building in silence.

And when you hide your wins? You hide the ones behind you, too.

Your quiet traction might be exactly what gives the next founder permission to speak up. Your unshared milestone could unlock community, press, or capital.

So this week, we’re creating space for those moments. The ones that were big to you — even if they felt "too small" to post about.

Drop your quiet win.

We’re building a community thread of overdue brags, unspoken traction, and builder milestones that deserve some light.

You can:

• Reply to this post or email us

• Tag @Founded in Canada with #NoMorePolite

• Submit anonymously (we’ll share next week, quietly or proudly — your call)

Need a prompt? Try these:

• “We hit $10K MRR last year and I told... no one.”

• “We closed a pilot with a gov agency. I didn’t post in case it didn’t last.”

• “We shipped our product. No launch tweet, no announcement. Just real users.”

• “We were 1 of 3 teams picked for the accelerator. I said we were 'lucky.' We weren’t.”

Coming next:

We’ll be featuring 5–10 of these stories in the next Builder Bulletin. Loud, quiet, humble, bold — we want all of it.

This is your mic. Take the space. Say the thing.

Canadian innovation doesn’t just need more funding. It needs founders who stop hiding their wins.

So... what's yours?

#NoMorePolite

#FoundedInCanada